"The end of Windows Phone" and the future Microsoft draws in the smartphone era

I look at the impact of mobile technology and online media.

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Microsoft's mobile operating system "Windows Phone" has come to an end. Users won't have their Windows Phone devices suddenly stop working, but support for "Windows Phone 8.1" ended on July 11th. Microsoft has set the support lifecycle for Windows Phone 8.1 to be 24 months, and the end of support was expected for users, but the OS has not been updated for more than two years, and Microsoft expects users to We recommend upgrading to Windows 10 Mobile. Most modern Windows Phone devices support upgrades to Windows 10 Mobile. Windows 10 Mobile is the smartphone and tablet edition of Windows 10, and Microsoft is pushing the Windows experience across devices. Upgrading to Windows 10 Mobile will re-enable many of the apps that fell out of Windows Phone over the past year or so. Since the release of Windows Phone 7 in 2010, Microsoft has struggled with competition from Android and iOS. Nokia was able to become the third platform by installing Windows Phone, but it was not able to acquire the number of users exceeding the critical mass. Windows 10 Mobile had a lower market share at release than Windows Phone. In the case of Windows Phone, the presence and partners of Windows Mobile 6.0 already existed, and there was a tailwind that Nokia, which was still prosperous, was installed in the terminal, but Windows 10 Mobile does not have such strengths and is currently a niche. Stops at the player's position. Windows 10 Mobile is an OS for the smartphone era, but Microsoft is no longer obsessed with expanding its share of the OS. The company's new mobile strategy focuses on providing applications and cloud services for iOS and Android terminals, and incorporating a wide range of users into its own ecosystem beyond the boundaries of OS.

Edited by Yusuke Ueda

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