NC software enters the "money-earning game" market (THE Korea Economic Daily Global Edition) - Yahoo! News

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Entering the market of NC software "games that can earn money"

NC software

NCsoft enters the global blockchain game market. The 'Playtoon' game, which has emerged as a new revenue business in the game industry, will be announced in the first half of next year at the earliest. Users can earn money while playing games, which is different from conventional games. Hong Won-joon, Chief Financial Officer (CFO) of NCsoft, said at the third-quarter performance announcement conference (teleconference) held on the 11th, "We plan to announce a game that applies non-fungible tokens (NFTs) next year. "We have been preparing because we believe that the multiple connection role game (MMORPG), which is distributed by NC software, is the most suitable genre for applying NFT." Blockchain-based NFTs are digital assets whose strength is scarcity. Various game items can be bought and sold using the NFT method. CFO Hong said, “We are considering applying the play-to-on game method to all games owned by NCsoft and the game distribution platform.” Playtuon is literally a game where users earn money while playing games. This is because the items obtained in the game can be exchanged for virtual currency and turned into cash. On the same day, NCsoft announced that all technical considerations regarding the issuance of its own virtual currency have been completed. ○ Will it be a breakthrough for NC software? NC software, which has been sluggish in both sales performance and stock price since the beginning of this year, is ready to go on the offensive with the recent release of new products. 'Lineage W', which was released on the 4th of this month, recorded the highest sales on the first day of its release and achieved cumulative sales of 100 billion won in 9 days. The popularity of the early stages of the new work has led to four achievements in the top 10 mobile sales in Japan: 'Lineage W', 'Lineage M', 'Lineage 2M', and 'Blade & Soul 2'. However, the stock price did not immediately rebound. Analysts say that criticism that existing game business models, such as probabilistic item purchase incentives, have reached their limit has overwhelmed the ``effect of new games''. The company hopes that the blockchain business will open up new breakthroughs. The advantage of the play suggestion method is that it has a large influx effect of new users and the NFT exchange management fee can be obtained. A game industry insider said, "If NCsoft's virtual currency platform grows, there will be an opportunity to lead the blockchain game business in the global game industry." The stock market reacted immediately. NCsoft stock closed at 786,000 won, up 29.92% from the previous day. It was the first time in six years since January 28, 2015, that NC Soft's stock price reached its highest level. NCsoft announced on the same day that it recorded sales of 500.6 billion won and operating profit of 96.4 billion won in the third quarter of this year. They decreased by 14.5% and 55.8% respectively from the same period last year. Game companies in South Korea are rushing into the blockchain business. The promotion of women's related content was a stimulus. The overseas version of “Mill 4” released by Wemaid in August this year applies blockchain technology to the game. If you mine 100,000 in-game items (minerals) "Black Iron", you can turn them into 1 coin "Draco". One Draco can be exchanged for one Wimix virtual currency. Wimix can be cashed on cryptocurrency exchanges. Comtus also plans to apply the play-to-on method to the game 'Summoners War: Chronicle' to be released next year. Kakao Games and Gameville are planning to open an NFT exchange next year. An official in the game industry said, “Blockchain is positioned as a core new business in the game industry, which has been sluggish recently.” There is a difficulty that we have to expand the

Kim Juwan

Last updated: THE Korea Economic Daily Global Edition

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