Apple's iPhone XR is America's best-selling smartphone in February 2019

About 20% of XR users have used 7 in the past, and XR is the model that has made the most Android users switch from iPhone to generation, many of them switching from the Samsung Galaxy S7. was.

Counterpoint Technology Market Research Limited Counterpoint Technology Market Research (English name: Counterpoint Technology Market Research, hereinafter referred to as Counterpoint) said that the best-selling smartphone in February 2019 was Apple's iPhone XR. We have just released the latest research from our monthly report US smartphone churn tracker service, which includes the findings that it accounted for 26% of iPhone sales for the month. It turns out that many iPhone XR buyers are iPhone 7 or iPhone 7 Plus users. Meanwhile, the iPhone XS MAX was the second-best-selling smartphone in the US for the month, accounting for 13% of Apple's iPhone sales, with former iPhone 7 Plus and 8 Plus owners making up the majority of XS Max buyers. was Source: Counterpoint Research – Smartphone Churn Tracker February 2019 Counterpoint Research Director Jeff Fieldhack said: "Among users who have upgraded to the XS Max, iPhone 7 Plus users have the highest number, and they are switching from a two-year old model to the latest and most expensive model, and they are upgrading frequently. Yes, iPhone 8 Plus users who are in the annual upgrade program have also upgraded, and overall, we can see that many of those who have upgraded are owners of the most expensive models in the past. ’” Fieldhack added. “XR is driving a different type of switch. When it comes to switching between iPhones, past iPhone 7, 6S, and 6 users accounted for 46% of XR sales. The iPhone XR also set a record for Android-to-iOS switching, with the majority of Android-to-iPhone XR users using the Samsung Galaxy S7. , Many of those who switched from iOS to Android were using iPhone 7 until then.Samsnug Note 9 is the most popular choice for users who used iPhone 7 in the past.” Regarding carriers, iPhone is Verizon almost dominated iPhone XR and XS smartphone sales in February, helping Verizon steal market share from AT&T. 28% of XR sales and 35% of XS sales are from Verizon. Meanwhile, AT&T also had the largest share of XS Max at 31%. Counterpoint analyst Maurice Klaehne said: "Verizon's February 2019 buy-one-get-second-free promotion for the new iPhones was successful. 30% of iPhone XR sales and 43% of iPhone XS sales were originally AT& Those who used the T. Meanwhile, AT&T, whose top-selling smartphone is the iPhone XS Max, also got the same number of switches from T-Mobile and Verizon, both representing 24% of sales. On balance, Verizon wins, but Verizon's promotional plans have reverted to the usual $300 discount on new contracts and special trade-in schemes, and the current trend won't continue after next month." The press release contains excerpts from Counterpoint's smartphone churn tracker, which provides detailed insights and analysis across geographies, and is backed by sales databases from various carrier channels. [Overview of Counterpoint] Counterpoint Technology Market Research is an international research firm specializing in the TMT (Technology, Media and Telecommunications) industry. We provide monthly reports, individual projects, and in-depth analysis of the mobile and high-tech markets to major technology and financial companies. Our lead analysts are industry experts with an average of 15+ years of experience in the high tech industry. Official website: https://www.counterpointresearch.com/ *The following is special information for media personnel only. Please refrain from disclosing information on personal SNS etc.
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