Apple stopped selling products in Russia, significant meaning of its decision

In response to Russia's invasion of Ukraine, Apple stopped selling all products in Russia and announced on March 1 (US time) that some services were restricted.Already in the Russian "Apple Store", Apple products such as "iPhone" are not sold, and services such as "Apple Pay" are restricted.

Apple has also deleted news apps, including the Russian government media RT (formerly RUSSIA TODAY) and Sputnik apps from the App Store in countries other than Russia.In addition, the Ukrainian's "Map" app has invalidated traffic information and real -time accident reporting functions to prevent Ukrainian movements from tracking.

Ukraine invading over 130 civilians and hundreds of injured people.Apple has newly joined Tech companies, which have a clear position, such as the suspension of products and the severe restrictions of services.

Already, other tech companies have restricted some Russian services in Europe.Microsoft has deleted Russian news apps from Microsoft app stores in the world, and Bing plans to ban Russian news media search results from priority and ban advertisements by the Russian government.

Google blocked RT and Sputnik YouTube channels in Europe and blocked "Google Maps" in conflict areas.In addition, the Russian government -related media is stopped in Google News.Meta Platforms, which operates Facebook, explains that it is planning to restrict access to RT and Sputnik in Europe.

Nevertheless, this movement is particularly meaningful, given the high profile of Apple products and the company has an extraordinary influence as a leader in the tech industry.

"Apple has great power, and consumers are crazy about Apple's products," says Nale Paearia, an associate professor at the University of Georger Town University McDonou Business School, studying consumer behavior."It makes sense to" separate "Apple products."

Apple has recently been criticized for concessions to foreign governments.For this reason, this action is particularly significant.For example, Apple has made concessions to Chinese authorities and alleviated some of the privi -reliable policy in China.

Tyson Barker, a German Foreign Policy Association, led by technology and foreign policy programs, says that Apple has recently been doing well with Russian authorities, and it is noteworthy to stop selling its products in Russia.

"Apple had been suffering from the pressure of the Russian government before the fierce conflict," said Barker and criticized the Russian government and made a voting app by Alexe Nawarinui, who was imprisoned in 2001.He pointed out that Apple and Google have deleted them from the app store.In addition, Apple also agreed to display new steps that encourage users to download government -recommended apps when set up the iPhone sold in Russia last year.

Barker says that Apple has compromised on the "Corporate Core Value.""The geopolitical environment has already become extremely hostile, and now the geopolitical environment has been more intense and intense."